Image Credit: App Annie and IDC“2014 was the first year in which mobile gaming generated more consumer spend than PC and Mac gaming,” said App Annie director of market insights Amir Ghodrati in commentary sent to GamesBeat “In 2018, mobile gaming consumer spend exceeded the combined game spending total on home consoles, PC and Macs, and handheld consoles by 20 percent. It’s something that might have been unfathomable to some, but that’s what happens when technology improves and mobile becomes ubiquitous.”The Chinese MOBA (called Arena of Valor in the U.S.) was at the top of iOS App Store, while the South Korean multiplayer role-playing game ruled over Google Play. Both games offer hardcore gameplay focused on action or competition. Those are experiences that many used to go exclusively to PC and consoles for. Image Credit: App Annie and IDC“Three out of top five games by consumer spend on both iOS App Store and Google Play featured real-time multiplayer game elements from PvP battle, co-op play, to MMORPGs — and many come from a PC gaming heritage,” Ghodrati noted.Mobile gaming used to focus on a casual crowd, but advances in technology have made it popular for more traditional kinds of gaming to be available on the platform. That’s helping to increase mobile’s growth and widen the gap between it and other markets.
SAN FRANCISCO, Jan. 16, 2019 /PRNewswire/ - With consumer spend in app stores expected to surpass more than $120 billion in 2019, according to data released today by App Annie, there's nothing more vital to business than mobile., the leading global provider for mobile data and analytics, today released its annual report — the most comprehensive guide for businesses looking to capitalize on mobile transformation.The report found:. Mobile Dominates Worldwide: Consumers downloaded 194 billion apps in 2018, spent $101 billion in app stores, and averaged three hours per day in mobile. Time spent in-app grew 50% from 2016 to 2018; downloads up 35% over the same period.
Top 10 Video Marketing Trends And Statistics Roundup 2017 Video. You can access the full App Annie 2019 State of Mobile report here. Sensor Tower reports total 2018 app revenue of $71.3 billion across the iOS App. App Annie reports that China is the biggest market for mobile game. Sensor Tower 2019 app revenue data shows that growth, while robust.
![App annie mobile app revenue trend report 2017 App annie mobile app revenue trend report 2017](/uploads/1/2/5/6/125630719/645455161.png)
Monetization Impact: Mobile consumed 62% of global digital ad spend in 2018, up from 50% in 2017. 60% more apps will monetize through in-app advertising in 2019. Video Is King: In 2019, 10 minutes of every hour spent consuming media will be streaming video on mobile. Mobile Is Non-Negotiable for Gen Z: Members of Generation Z (ages 16 to 24) spend 20% more time in apps than the rest of the population. Mobile Gaming Goes Global: Mobile games grew faster than console, PC and online and handheld games in 2018 and is expected to reach 60% market share in game spend across all platforms in 2019.'
Mobile is no longer an add-on channel—it is the engine fueling digital transformation,' said Theodore Krantz, CEO, App Annie. 'The State of Mobile 2019 report unlocks the potential of mobile for businesses in all stages of mobile transformation. The insights delivered in this report are unparalleled and inform the strategy every company needs to deliver winning consumer experiences.' The premier mobile report provides data and analysis across a wide range of verticals, helping businesses of all sizes better understand the dynamic and diverse markets mobile serves. The report looks at macrotrends, app rankings, and a number of industries including mobile marketing, shopping and retail, travel, gaming, social networking, media and entertainment, banking and fintech, video streaming, dating and more.' Consumers spent $101 billion on apps globally in 2018.
This is larger than the global live and recorded music industry, double the size of the global sneaker market, and nearly three times the size of the oral care industry,' said Danielle Levitas, EVP, Global Marketing & Insights, App Annie. 'Mobile experiences are so central to how we live, work and play and with consumers spending 3 hours a day on mobile, it's clear how vital this platform is for all businesses in 2019 and beyond.' This cutting-edge report comes on the heels of rapid momentum for App Annie, which last month the launch of App Annie Labs, the hiring of a new chief financial officer and chief legal officer, and outlined the vision of CEO Theodore Krantz, who was promoted to the role in June 2018.About App AnnieApp Annie is the industry's most trusted mobile data and analytics platform.
The company created the mobile app data market and has been fueling world-class, mobile-first businesses since 2010. App Annie's mission is to power B2C companies' mobile transformation and enable clients to deliver winning consumer experiences. More than 1,000 enterprise clients and 1 million registered users across the globe and spanning all industries rely on App Annie as the gold standard to revolutionize their mobile business. The company is headquartered in San Francisco with 11 offices worldwide.SOURCE App Annie Related Links.